market analysis and research
Accurate and up to date information is essential to the marketing planning process.
From competitor research to market analysis to campaign evaluation, we can tailor
and cost a brief and undertake the necessary primary and secondary research to answer
all your questions.
We have undertaken a wide variety of projects utilising focus groups, online and
print surveys, one to one interviews, on street questionnaires as well as a whole
host of desk research activities including market data sourcing e.g. Mintel, Keynote
and analysing trade and business press.
We’ll bring all equipment, be it video cameras, Dictaphones, flipcharts and
drop boxes and can even devise incentives and source freebies to encourage respondents
to participate.